HI, I`M BASAK!

Great marketing inspires, moves, transforms and connects.

I'm a Growth Marketer with a passion for all things marketing. I believe that the best marketing strategies are born out of a genuine passion for connecting with people and telling stories that leave a lasting impact.

With a versatile background in both B2B and B2C, I've worked with startups and established brands, gaining the skills to understand diverse target audiences and craft strategies that hit the mark. Having worked both at agencies and on the client side, I've had the pleasure of rolling up my sleeves and gaining hands-on expertise at every level.

What sets me apart is my expertise in optimizing the entire customer journey. I make sure that every step of the way, from that first 'hello' to sealing the deal, is carefully designed to make a lasting impact. My ability to blend creativity with data has led to successful results. Brands I've worked with have seen stellar growth and engagement.

My motto is: Lift the people around you up and bring out the best in everyone. When we work as a team, that's when the magic happens!

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HOW CAN I HELP?

DIGITAL MARKETING

Your digital marketing strategy should be as diverse and adaptable as your audience. It's not about being everywhere; it's about being where it matters most. In today's ever-evolving digital landscape, a successful digital marketing strategy requires more than just a presence—it requires a comprehensive, omni-channel approach. Drawing from my extensive experience, I expertly navigate the digital seas, utilizing a wide spectrum of channels, from the vibrant world of social media to the precision of marketing automation, from the personalized touch of email marketing to the interactivity of webinars. These channels are seamlessly woven together to create an immersive and engaging experience for your audience.

BRAND MANAGEMENT

If you want to stand out, your brand should have a purpose. It should have a personality and a story. It should have a consistent voice. It should stay relevant, young, and strong. This is where I come into play. We`ll start this exciting journey by identifying and defining what makes you unique, what value your business provides, why you exist, what your buyer persona is, what pain points your audience has, how your products or services should speak to those pain points. Marketing is all about identifying those pain points, unfulfilled needs, desires and and delivering value to satisfy them.

CONTENT STRATEGY

Content drives the customer journey and your customers are the backbone of your business. First, I map out every touchpoint at which your customer interacts with your brand. I should understand your customers – what they actually need, what they get from you, and how they feel about what they receive. Next step is to evaluate your existing content to understand what is missing. Then I help you have the right content in the right place to increase your conversation rate across your channels and touchpoints.

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MORE ABOUT ME

I do–different kinds of–sports because "the way you do one thing is the way you do everything" and as I toughen my body, I toughen my mind.
I do and learn something new about music every day because music feeds and nourishes my body and soul.
I create digital content, write stories, take photos and the list goes on...